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Case Studies & Insights


Case study: Understanding school needs for alternative qualifications
We researched the market for alternative qualification provision to help ASDAN develop their offer to schools.


Case Study: Evaluation focus groups
We contributed to an evaluation of a careers programme by conducting focus groups with stakeholders.


Case Study: English Teacher focus groups
We helped OCR understand more about the needs of English teachers and their opinions on the current GCSEs.


Case Study: Childnet schools research
We worked with this leading charity to develop one of their core offers for schools.


Case study: Understanding curriculum design in light of the Curriculum and Assessment Review
We helped a curriculum provider understand teachers' reactions to the Curriculum and Assessment Review.


Case Study: Researching the post-16 qualification landscape
Case Study: How we helped an awarding body understand current changes to the post-16 landscape


Case Study: BSAVA member research
How we helped a membership organisation with interviews and a survey to understand joining motivations and priorities amongst its professional community.


Member research for ASCL
How can a professional organisation better serve its members and expand its reach? Read our case study with ASCL.


Case study: Brand perception survey
The Institute of Continuing Education (ICE) at the University of Cambridge offers an opportunity to widen access to the university through its programme of online learning and short courses in a broad range of disciplines. The brief ICE has strong ambitions to widen its appeal and reach beyond its traditional student profile, but realised that a lack of understanding of its current position in the market meant that the Institute did not have the data it needed to measure prog


Case study: How we found out why customers failed to renew
How we helped a UK education supplier understand how they could make changes to improve customer retention.


Delivering stakeholder insights for FSRH
How we delivered stakeholder insights for the Faculty of Sexual and Reproductive Health.


Understanding careers education in UK schools
How we helped a high street name improve their careers programme.
Talking period poverty with teens
Helping the Department of Education understand attitudes to dealing with periods in school.


Researching a hard-to-reach audience
After the launch of a new postgraduate degree, the Cambridge Judge Business School needed to understand how to tailor their marketing.


Our insight helped a tech company decide on next steps for a language-learning app
How we used our international partners to deliver multi-language research for an ed tech company.


Cognitive testing with secondary school students
Our research for the Careers and Enterprise Company informed the development of the Future Skills Questionnaire.


Shaping textbook design
How we helped an ELT publisher select textbook characters and animations for digital-savvy children.


We helped The Royal Society of Chemistry with a rebrand.
We helped the Royal Society of Chemistry make decisions about a rebrand when it was time to choose a new logo.
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